Seventh Generation EasyDose Laundry Detergent for Sensitive Skin, 66 Loads, 23.1 Fl Oz

Life is undeniably complex, but Seventh Generation's new Easy Dose Ultra Concentrated Laundry Detergent aims to simplify the laundry process. With just a single firm squeeze, you'll get the right amount of liquid detergent every time, thanks to the brand's innovative Auto Dosing Technology.

The compact 23oz bottle packs the same 66-load convenience you expect, but with a significantly reduced environmental footprint. This ultra-concentrated formula uses 60% less plastic, 50% less water, and is 75% lighter than Seventh Generation's traditional 100 fl oz bottle. It's a USDA Certified Biobased Product, made with an advanced-enzyme formula that effectively tackles even the toughest stains, making it a great choice for busy families.

Ease of use is a top priority with this laundry detergent. Simply flip the bottle, give it a firm squeeze, and you're done – one squeeze is all you need. The compact size also makes it easy to store, freeing up valuable space in your laundry room or under the sink.

Seventh Generation's commitment to environmental responsibility is evident in the formulation of this detergent. It's made with 0% dyes, fragrances, or artificial brighteners, ensuring a gentle, yet effective clean for your clothes. By using 60% less plastic and 50% less water, the brand is actively reducing its environmental impact, making it a smart choice for eco-conscious consumers.

In a world where life's complexities can be overwhelming, Seventh Generation's Easy Dose Ultra Concentrated Laundry Detergent offers a simple, sustainable solution to the task of doing laundry. With its advanced-enzyme formula, auto-dosing technology, and compact design, this detergent is poised to revolutionize the way you approach clean clothes, making it easy to feel good about your laundry routine.

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