Natural Laundry Detergent for Sensitive Skin

Our Liquid Laundry Detergent is formulated with only 10 earth-derived ingredients, harnessing the power of plant-based surfactants and naturally-occuring enzymes to deeply penetrate fibers, removing soil, dirt, oil, and stains with ease. Scented with essential oils, the detergent is hypoallergenic and 100% free from harsh synthetic fragrances, dyes, and other harmful additives, making it a gentle, clean-rinsing choice ideal for those with eczema or other skin sensitivities.

Highly concentrated and stain-fighting, our plant-based formula provides a powerful clean while helping to conserve water. The detergent is compatible with all washers, including high-efficiency (HE) machines, and is septic safe. It also works effectively in hard water to break through mineral build-up and remove grey streaks and other set-in stains.

Proudly made in the USA, our Liquid Laundry Detergent features simple, vegan ingredients that are certified cruelty-free by Leaping Bunny. A single 52 oz bottle with a measuring cap is capable of deep cleaning up to 100 loads of laundry.

Beyond our Liquid Laundry Detergent, we offer a variety of other high-quality laundry products to meet your needs:

Oxygen Whitener: Formulated with 4 simple ingredients, this powder-based whitener helps to brighten and lift stains, working best in warm and hot water.

Laundry Detergent Pods: Our convenient pods contain 5-6 simple ingredients and are perfect for all clothing, delivering a powerful yet gentle clean.

Active Wear Detergent: Specifically designed for activewear and athleisure, this powder-based detergent utilizes plant surfactants and enzymes to target sweat and odor.

Baby Laundry Detergent: Gentle yet effective, this powder formula is made with enzymes to tackle baby stains and is safe for use on baby clothes and cloth diapers.

Washing Machine Cleaner: Formulated with simple ingredients, this tablet-based cleaner helps to remove buildup and maintain the optimal performance of your HE or traditional washing machine.

All of our laundry products are available in a variety of naturally-derived scents or unscented options to suit your preferences. Customers have consistently given us high ratings, with an average of 4.4 out of 5 stars across over 2,200 reviews.

Whether you're looking to upgrade your laundry routine with our top-performing Liquid Laundry Detergent or explore our other innovative solutions, you can trust that our products are designed to provide a deep, effective clean while prioritizing your family's health and the environment.

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